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Marketing for e-shops: why online alone may not be enough

Digital marketing is powerful — but attention is harder to win Digital campaigns are ...

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Season Card: When a Voucher Becomes Part of the Shopping Experience

In a digital world, attention is the most expensive commodity. We skip banners, close ...

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THE PARCEL AS A MARKETING CHANNEL: our perspective, submitted to the Marketing Diamond Awards

That is why we decided to enter the NOTINO Loyalty Envelope Campaign into the prestig ...

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BLACK FRIDAY & CYBER MONDAY 2025

In 2025, Black Friday falls on November 28 and Cyber Monday on December 1 – two days ...

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Join the network in new markets, BALÍK PLUS is growing

Starting July 2025, we've expanded into 7 new European markets and are launching a ne ...

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Transform Your Marketing into a Tangible Experience: Advertise in BALÍK PLUS’s Coupon Catalogue!

In today's digital world, customer attention is the most valuable currency. You're co ...

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Introducing the Summer Season Card: Your Key to Summer Customer Acquisition!

Summer Season Card: Reaching Online Customers The summer edition of our 7-page print ...

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Absolute Amount or Percentage Discount: what is better for coupon?

Offering discounts during an acquisition marketing campaign can be highly beneficial ...

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Tracking Online Orders from Offline Voucher Campaign

A common question for many businesses is: "How can we measure the impact of our offli ...

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Want to save time and money on fulfillment services?

Anyone who has ever dealt with fulfillment for e-shops knows how demanding this proce ...