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ZOOT Brand Story

After a successful Christmas campaign for the biggest online store with original fashion and design pieces ZOOT in Slovakia, we launched a spring campaign during March 2018.

The ZOOT fashion e-shop philosophy is to offer an original 300 brands contained over 300,000 stylish fashion pieces to make your customers happy. Besides the e-shop, it also brings its own ZOOT magazine with the latest fashion trends and information. For more inspiration the store brings  extra its online blog www.stories.zoot.sk.

Client´s campaign goal was to offer to completly new online customer a pleasure in the form of a Voucher 10 € for purchase at www.zoot.sk.  As a communication tool was selected an exclusive coupon to present a spring season with trendy trench coats and slogan “Trench in which each woman gets compliments every day”. The campaign was target to e-shop support with a total duration of 2 months. The second goal was to extend the awareness of “Pleasure places” – currently 11 shops in Slovakia and allow customers to order goods Today, Try it the next day and Pay only for what the customer really wants.

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