Options of chosing target groups

1.By placing your advertising attachments in packages of the BALÍK PLUS network, we offer very precisely targeted communication to your target group based on several criteria. Selection can be implemented according to the type of potential customers (for example, women aged 45 years), by product groups (e.g. beauty and lifestyle), or the online shop where you want to insert (e.g. notino.sk).

Segmentation by Shopper Characteristics

1. AGE

  • 1. As an online shopper
  • Younger than 30 years
  • 30-45 years
  • 45 years and older

2. GENDER

  • 1. As an online shopper
  • Male
  • Female

PRODUCT
FEATURES

3.

  • 1. As an online shopper
  • Branded products
  • Luxury products

SHOPPING
AREA

4.

  • 1. As an online shopper
  • From Bratislava

 

Segmentation by Product Affinity

1. LIFESTYLE

  • 1. FASHION
  • Women’s clothing
  • Men’s clothing
  • Shoes
  • Watches and jewelry
  • Fashion accessories
  • 1. BEAUTY AND LIFESTYLE
  • Beauty and cosmetics
  • Health and wellness
  • Sport and leisure
  • Food and beverage
  • Traveling and tickets
  • 1. HOUSE AND GARDEN
  • Home appliances
  • Furniture and living
  • Drugstore goods
  • Garden
  • DIY
  • 1. FAMILY
  • Babies
  • Toys
  • Children’s clothing
  • Children goods

2. HOBBY

  • 1. MEDIA
  • Books
  • Movies and music
  • Computer and video games
  • 1. HOBBY
  • Animal world
  • Gifts
  • Other hobby
  • 1. COLLECTING
  • Coins and stamps
  • Model construction
  • Antiques and art

3. TECHNOLOGY

  • 1. TECHNOLOGY
  • TV, audio and electronics
  • Computers and software
  • Mobile phones and GPS
  • Cameras and camcorders
  • 1. AUTO-MOTO
  • Tires
  • Auto-Moto accessories

4. BUSINESS

  • 1. BUSINESS
  • Promotional items
  • Office supplies
  • Gastro
  • B2B

 

Segmentation by Shipping Partners

Within the “BALÍK PLUS extra” product we even offer an insertion only in packages of specific partners.

Recent Posts

24th January 2019 E-commerce EXPO Budapest

We would like to draw your attention to the upcoming event in the online world, starting in 2019. If you can, certainly do not miss one of Hungary’s largest events – Ecommerce EXPO, which will bring many opportunities to increase efficiency of both beginning and established e-shops of the Hungarian market.

What is E-commerce EXPO about?

A 4-day, organized, one-day event packed with information, news, trends, analyzes, and practical experience in setting up, running, managing e-shops, online marketing and sales. An event that provides the opportunity to learn, acquire or consolidate friendships and partnerships, and last but not least the opportunity to get new contacts or customers.

EXPO_012019_HU_Speakers

More than 40 inspiring lecturers, more than 55 special exhibitors and more than 2000 participants will be 24 January at the Lourdes Conference and Rendezvényközpont. You will have the opportunity to meet and inspire by professionals such as marketing consultant Kriszt Janat, Google Illés Vadász as well as online marketing expert András Szőke and many other experts from Hungary and from abroad.

Of course, our Hungarian branch BALÍK PLUS – CSOMAG PLUSZ will be there. In the role of the exhibitor is ready to answer all the questions of the participants and to share the practical experience of both off-line and online coupon marketing. If you are going to participate or recommend this event to your Hungarian partners, we will be happy if you attend our stand there.

More information about https://www.ecomexpo.hu

Event info:

LURDY, KONFERENCIA EXPO BUDAPEST
1097 Budapest, Könyves Kálmán krt. 12-14.
24. Január 2019   9:00 – 19:00

CSOMAG PLUSZ stand: 42

EXPO_map

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